For institutions

A programme can see what businesses still have to set up online

It can use the Bahamas Digital Readiness Index, a public look at 2,600 Bahamian businesses in 2026 on four places customers check: the Four Digital Doors.

Where the businesses stand

Most businesses have made a start but still have expected doors to open

Where businesses stand differs by island and by industry.

68.5%

of the 2,600 businesses in the 2026 index are in the Doors Opening stage

  • Grand Bahama leads on Google, trails on WhatsApp

    Share of businesses with each door open, by island, in the 2026 index
    Door Grand Bahama Nassau and Paradise Island
    Google Business Profile open68.6%59.3%
    WhatsApp open8.4%24.0%

    Based on 239 businesses on Grand Bahama and 2,325 in Nassau and Paradise Island; 36 more are on smaller islands.

    WhatsApp by island, on the WhatsApp guide

  • Doors Opening share by industry

    The lowest and highest Doors Opening share among the industries with their own figures, in the 2026 index
    Rank Industry Doors Opening
    LowestHome Services57.3%
    HighestRestaurants74.7%

    Industries with 50 or more businesses get their own figures: seven of eight do, all but Creative Services.

    How each industry compares

The 2026 index

All four stages, with their counts
Businesses in the 2026 index by stage
StageBusinessesShare
No Doors Open 552 21.2%
Doors Opening 1,781 68.5%
Expected Doors Open 155 6.0%
All Doors Open 112 4.3%

Each business is placed by open doors against what its industry’s customers expect

From 1 February to 13 July 2026, DDigiLeads, the digital-growth firm that publishes the index, read each business’s four doors as a customer finds them: in public sources only, never the owner’s word or internal systems. The businesses fall into eight industries. A door is open when a customer can find it and it works.

These readings make up the 2026 edition, which is locked: its figures stay as published. Later readings are dated and kept apart. Every figure here is from the edition unless dated otherwise.

The index sets, for each industry, the doors its customers expect: its expected doors, the ones the Methodology webpage calls Required. For restaurants, these are a Google Business Profile, a Facebook Page (the business page, not a personal profile) and WhatsApp. The index counts a business’s open doors against them to place it in one of four stages, and separately scores it out of 100 for how many of its doors are open and how well each is set up.

The four stages

No Doors Open
None of the four doors found open.
Doors Opening
At least one door open, but not every expected door.
Expected Doors Open
All of its expected doors open, but not all four.
All Doors Open
All four doors open, expected or not.
The expected doors for all eight industries
Expected doors by industry in the 2026 index
IndustryExpected doors
Auto Services
  • Google Business Profile
  • WhatsApp
Creative Services
  • Website
Home Services
  • Google Business Profile
  • WhatsApp
Professional Services
  • Google Business Profile
  • Website
  • WhatsApp
Restaurants
  • Google Business Profile
  • Facebook Page
  • WhatsApp
Retail
  • Facebook Page
  • WhatsApp
Salons and Beauty
  • Google Business Profile
  • Facebook Page
  • WhatsApp
Tourism
  • Google Business Profile
  • Website
  • WhatsApp

The work left on doors the index found falls into three groups, by who acts

Door work is the work left on doors the index found. A door either does not work for a customer, so it counts as not open, or works but is unfinished: not fully set up, such as a Google Business Profile the owner has not claimed, or WhatsApp on a personal account. Claiming means the owner takes control of the listing Google already shows, the Google Business Profile, and Google then checks the claim. The site’s guide to each of the four doors shows how to open a missing one.

  1. Work that waits on Google

    37.6%

    of Google listings whose claim status could be read are not claimed by the owner

    Work on WhatsApp, the website and the Facebook Page can go ahead during Google’s check.

    The 2026 index

    How an owner claims a Google listing
  2. Work that waits on nobody

    47.3%

    of businesses with WhatsApp open use a personal account rather than WhatsApp Business, the app for businesses.

    Only the owner has to act, with the phone that holds the business’s WhatsApp number.

    The 2026 index

    How an owner sets up WhatsApp Business
  3. Work that starts with finding the logins

    364

    web addresses the index found do not reach a working website

    A former web designer, a relative or a staff member may hold the website or Facebook Page logins.

    The 2026 index

    Getting a web address loading again

Unclaimed Google listings come first, because Google’s check takes days

Of the 1,571 Google listings whose claim status the index could read, most were claimed and 590 were not. The owner claims from a Google account the business controls, then waits days to a week or more for Google’s check. Halving the unclaimed count is one aim a programme could set.

Share of Google listings claimed at each stage, with the number unclaimed beneath

Most unclaimed listings sit with businesses in the Doors Opening stage. Businesses with no door open have no Google listing, so they are not shown. The index does not show why claiming rises with the stage.

The 2026 index · Google listings whose claim status the index could read Google Business Profile guide

A possible aim, worked out, and Google’s wait

In the 2026 index, 981 of the 1,571 listings were claimed, 62.4%. Halving the 590 unclaimed would leave 295, and 1,276 of the 1,571 would then be claimed, about 81.2%. The index sets no target.

Google chooses how each claim is verified, based on the type of business, public information about it, its region or its hours. It may ask for a video recording or send a code by postcard. Google says its review takes up to 5 business days, on rare occasions longer, and that a postcard code mostly arrives within 14 days. Sources: Verify your business on Google and Verify your business with a video recording, accessed 25 September 2026.

The locked 2026 edition is a starting line for work with Bahamian businesses

The Bahamas Digital Readiness Index, published by DDigiLeads, read 2,600 Bahamian businesses in 2026 on what customers can find in public sources. A programme can use it to choose which industries, islands and doors to start with.

Because the edition is locked, a programme can cite its figures later to show what changed. This webpage gives totals, not a list of businesses. To record where the businesses it works with start, a programme can look each one up under Check your score: its score webpage gives that business’s stage and score in the 2026 edition.

The index does not measure a business’s size, revenue or internal systems, and it is not a count of every Bahamian business.

The Bahamas Digital Readiness Index is produced and maintained by DDigiLeads, which helps Bahamian businesses act on their results. The index carries no commercial recommendations.

Businesses read
2,600
Industries
8
The Four Digital Doors
Google Business Profile
Website
Facebook Page
WhatsApp
Reading window
1 February to 13 July 2026
Edition
2026, locked
Islands with their own figures
  • Nassau and Paradise Island 2,325
  • Grand Bahama 239
Google listings
  • Found 1,574
  • Claim status read 1,571
WhatsApp numbers open
  • On a personal account 279
  • On WhatsApp Business 311
Web addresses found
1,357
Facebook links
  • Found 1,101
  • Facebook Pages open 862
  • Not opening a Page 169
  • Not read 70
Publisher
DDigiLeads
Outside business or institution
None commissioned it or was consulted on the results

How to cite this index

The reference date is the last day of the reading window.

DDigiLeads. Bahamas Digital Readiness Index, 2026 edition, reference date 13 July 2026. https://bdri.bs

Readings since the 2026 edition

After the edition, DDigiLeads read some businesses again. The largest of these later readings, in September 2026, went back to every Google listing found in the edition. Each business’s result shows on its score webpage. One total from it, the number of those listings with no opening hours, is in the full guide to this door work, linked under the three cards above. These later readings do not change a published score or any figure on this webpage.

Ask for a conversation about the findings

A briefing looks at how a programme could use the findings: with its members, in its training, in reaching businesses, or on one industry, island or question. DDigiLeads, which publishes the index, replies by email. You can name the industry, island or question you have in mind when you write back.

DDigiLeads uses this form’s details to reply, and keeps a record of the request and the reply, as the privacy notice explains. To ask where a figure comes from, or if the form fails, email contact@bdri.bs.

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